Charis Branding & Identity

A sensitive and symbolic brand identity created for Charis Tiwala, a Christian charity supporting women impacted by the sex industry and sexual exploitation in South West Hertfordshire. The logo design centres around a butterfly - an enduring symbol of transformation, hope, and new life - reflecting the charity’s mission to bring restoration and dignity. This visual identity became the cornerstone of the charity’s brand, guiding the design across all print and digital materials to ensure a consistent and compassionate presence.